Belarusians named Vitebsk footwear the best

The final of the professional competition "Brand of the Year of Belarus" was held in Minsk recently. The most successful Belarusian companies received a prestigious award for the implementation of their marketing strategies and, of course, the most important thing – consumer recognition.

Representatives of the Vitebsk region are among the winners. In the honorary nomination "Socially Responsible Brand", where leaders were determined by a competent jury, in the category "Active Social Stance", the Territorial Center for Social Services for the Population of the Pervomaisky District of Vitebsk was awarded a bronze medal. In addition, the institution received a finalist diploma in the "Science and Education" nomination. The leaders of the consumer nomination were determined by a public opinion poll conducted by the research department of SATIO, the organizer of this competition. According to Belarusians, "Marko Belarusian Leather and Shoe Company" produces the best footwear in the country. In the "Brand Leader in Social Networks" nomination, footwear from "Belkelme" was recognized, whose shareholder since 2015 is also the Vitebsk holding company.

Olga Maslovskaya, "Vitebskiye Vesti".