17 enterprises signed agreements for the use of the trademark "Slavianski Bazaar in Vitebsk"

June 8, Vitebsk / Diana Kurilo - BELTA /. Agreements for the use of the trademark "Slavianski Bazaar in Vitebsk" have been concluded with 17 business entities of the Vitebsk region, the deputy general director of the Vitebsk Culture Center, Olga Salnikova, told a BELTA correspondent. Among those who will legally use the well-known brand are sewing enterprises "Svitanak", "Dynamo-Program" from Orsha, "Znamya Industrializatsii" and "KIM" from Vitebsk. They have developed souvenir products and clothing models with the festival logo. On the eve of the festival, the trademark "Slavianski Bazaar in Vitebsk" will appear on the packaging of products from the Miory and Glubokoye meat processing plants, Vitebskhlebrom, the Vitba confectionery factory, and the Verkhnedvinsk butter and cheese factory. Along with enterprises, individual entrepreneurs are also purchasing the trademark. According to Olga Salnikova, work on concluding license agreements is still ongoing, while the Vitebsk Culture Center, as the owner of the trademark, uses minimal rates when selling rights to the festival brand. In 2008, the festival earned about Br400 million from advertising activities. -0-